Blogging Etiquette: To send or not

blog_logoBefore I get started, this is more of an opinion blog than anything. What I say, is foremost my own opinion. Whether you chose to agree with me or not is up to you, but these are my thoughts.

Here in the support group, we use this blog to promote bloggers in Second Life. These bloggers are from different areas and not only are they fashion related, but they are also people who do not blog fashion but use Second Life as a creative outlet for their art. So in a way, we are all bloggers but we are all different. Of course, in looking at this site you would really take note that we do cater a lot to those within the fashion industry of Second Life. We’re proud of this fact and encourage bloggers 100%. Those of us here take the time to gather information for everyone. We take the time to find out about upcoming events, coordinators that are looking for bloggers and designers that are looking for bloggers. Since we do that, we make it easy for designers who are looking to connect with bloggers and it also helps designers from getting un-necessary notecards from bloggers when they are not looking for bloggers at that time or at all.

One of the things that I find is that the biggest thing that disgruntles designers are those who completely disregard what they have stated in their profile and/or on their blog that at the moment they are not accepting bloggers. This means those notecards that get sent, may or may not get looked at.

To be honest, if you’re a blogger and you’ve never blogged an item (or even more than two items) in which you are sending a notecard too – it’s not appropriate. Bloggers are not entitled to review copies just because they like something. Nor should they ask a designer for a review copy just because. If you really like what a designer is showcasing, then go out and purchase the item to blog. Designers love it when you blog their items just because you really like the items.

It’s really quite simple: Blogging is about enjoyment. Yes, it’s nice to get on a “list” or blog for certain designers. It’s great fun to blog for events. But a lot of those who have been blogging a long time will tell you the same thing: Work for it. Blogging isn’t about getting “free” items.

If you know that a designer is accepting blogger notecards (which Valena posted a really good blog post on and how to do your “resume“), follow their instructions from within their profile and/or blog. Most often you will find out a designer is looking for bloggers either through the support group here, Blogging Second Life, Plurk and Flickr.


9 Comments on “Blogging Etiquette: To send or not

  1. Getting free stuff is great, but it’s not why I blog. I am very appreciative of the designers who have entrusted me to blog for them. I know (because my husband and I own a store) how much work goes into every product. I don’t really think of myself as a “designer” or even a “creator,” but I make shapes (I prefer Shapestress, heh). I put a lot of effort into that, and to be honest, shapes are near impossible to get blogged so I don’t even try. I understand that people get attached to their personal shapes.

    What I can say is, since I began blogging, I spend more money in SL than I ever did before (much to my husband’s dismay, heh) I blogged. I never expect anything free, and when I get it I’m truly grateful. I do, however, resent people who make snarky comments (people who rarely happen to be bloggers, ofc) about those of us who blog “just for the free stuff.” I put a lot of thought and effort into each of my blog posts. I know other bloggers do, too.

    I have applied to be a blogger for stores I haven’t blogged, BUT only if I was already a regular customer and planned to blog for that store anyway. And in all of those cases, I also used items from said store in my own vendor ads for our store. It’s not blogging, but it still feels like promotion of a sort.

  2. I agree with you. I will never apply to be a blogger for a designer who I’ve never purchased from. I feel that if I really enjoyed their merchandise, I would have already bought from them in the past.

    I also find it tacky to send a notecard to a designer asking for a review item when they state that they aren’t looking for bloggers and I know if I were a designer myself that I’d ignore these requests.

    Not too long ago, I heard of a blogger who basically spammed an event organizer with applications to her event with the notion that this would get her into the event. To me, that just screams desperation. If you really wanted to blog the event, you could always just go and buy what you like and blog it without an acceptance to a blogger’s group.

    Designers are trying to make an income from what they do and I’m grateful for any reviews I’m lucky enough to be sent.

  3. I am personally strongly against asking for anything. You work hard, you purchase items you want to blog, and if a designer takes notice of your hard work then congratulations! You’ve earned it! It’s unnecessary to pester hardworking designers for free products. If you like it enough to blog it, than you should like it enough to buy it. If applications open up then I think that’s completely acceptable to apply to be a blogger, but if they don’t accept you don’t pester them. I think in the blogging world you have to earn respect, and build your reputation. It’s not an easy road, and it’s a ton of work, but in the end, blogging should be for yourself and for your own creative outlet. Not to score free items, or for anyone else. I blog because I love to blog. It’s that simple. 🙂 Support SL’s designers, because if we don’t Second Life in turn will suffer economically. It’s important to give back to our community, and we can’t solely do it through blogging free things.

  4. Well stated, Katya! Being both a blogger and a manager for a designer, I deal with these issues on a daily basis in SL. It is AMAZING how many NCs I receive in regard to blogging for the designer I work for. It clearly states in both of our profiles that we are not looking for bloggers at the moment. Yet the IMs and and NCs continue. We definitely appreciate that people like and are interested in our creations. However, we wish that bloggers would take the time to see if there is a ‘blogger policy’ in the designer’s profile. Trust me, if you buy a designer’s creations and post it in their flicker group often, you will be noticed! Not to mention, most designers do search the feeds and the internet for their content as well. Creators tend to want bloggers who really love their product.
    I feel that blogging has really changed a lot in SL. There are so many bloggers now and it seems like many try to get as many “sponsors” as possible. I know that many of us, who had been around for awhile, started blogging to justify our shopping addictions or to show the great freebies they found. Because of the time and work I spent blogging, designers took notice and sent me their items. This is always appreciated, since It is not a cheap hobby! I know that I often spend a ton of lindens just accessorizing the outfit I am blogging. If it states that a designer is accepting new bloggers in their profile, there is nothing wrong with asking them for review copies. Just make sure to follow their instructions for applying. I think before deciding to become a blogger, you need to ask yourself why. If it is mainly to get free items to showcase, then it probably is not a good idea. If it is because you love showing off your latest finds from your favorite designers (regardless of whether it is free), then you found a good hobby. But then again, what do I know? Well, I do know I probably will crap for this comment. But everyone is entitled to an opinion, no?

  5. I totally agree with you. That is the only reason why I do not have any sponsors, because I choose not to have any. I blog what I want and what I love.

  6. Designers already give out so many gifts AKA “freebies”. Think about all the hunts, group gifts, lucky boards and chairs, Midnight Mania, etc. There are even stores that give away gift cards. The way I see it, freebies are review copies.

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