Shoetopia ~ A Walk in the Clouds

Shoetopia officially begins this Friday, November 15th with hopes of raising funds for Soles4Souls. Here is part of the official press release from co-event coordinator, Anessa Stine~

Announced way back in January of this year, SHOETOPIA is the reincarnation of the most popular footwear event in Second Life, SHOE FAIR, which has been missing in action since June 2011. Now, almost 10 months since it was announced, SHOETOPIA 2013 is set to open on the 15th of this month with an ethereal build by Artist Rebeca Bashly, that promises to have you in Shoe Heaven! Excited designers and shoe lovers alike, have delighted at the promise of a ‘New Kind of Shoe Fair’, and the anticipation has been building steadily as opening day draws closer.

Conceived by long time Event Coordinators, Business Managers and Second Life Fashion Bloggers, Sophia Harlow and Anessa Stine, SHOETOPIA is their first collaborative effort combining a mutual love of fashion, respect for ingenuity and quality, and desire to create a memorable and special annual event to fill the void in the Second Life event calendar created when SHOE FAIR failed to take place in 2012.

Says Sophia, “When the thought dawned on me that there needed to be a footwear event in Second Life again, there was only one person that I approached. Anessa has always been a ‘Shoe Girl’, and her creative vision was the perfect compliment to my detail oriented planning skills and excellent relationships with many SL Creators.”

Both Sophia and Anessa are thankful to the many volunteers who are dedicated to making this event a success.

Carrying on the tradition of it predecessor, SHOETOPIA has selected the charity organization Soles4Souls as its ‘Sole’ beneficiary. This is a charity that touches all shoe lovers, an organization that not only supports those in need domestically, in North America, but also those met with disaster around the world.

Says Anessa, “An organization that puts shoes on the feet of underprivileged children so they can attend schools, allows domestic abuse victims to have a second chance at entering the workforce in style, creates jobs in the most needy of communities, and uses the slogan ‘every shoe deserves a Second Life’, it could not be a more worthy or appropriate organization to benefit from all of our efforts.”

The timing of SHOETOPIA could not be more advantageous to Soles4Souls, already hard at work preparing to assist those affected by the recent storms in the Philippines and Southeast Asia, each participating designer will be offering up an item that will see 100% of its proceeds go directly to Soles4Souls.”

There will be over 50 designers featured including dedicated Gacha areas where you can test your luck! This beautiful build is by Rebeca Bashly, who also designed the Colossus of Rhodes statue for Fashion for Life. (Click on the link for more examples of her artwork)

As mentioned in the release, the charity choice for Shoetopia is Soles4Souls and am very glad that there’s been a concerted effort to push for aid in Southeast Asia.

So be sure to mark your calendars, tell it to your smartphone, spread the word, get on your social medias, and ping your friends this coming Friday for a chance to make a difference and impact, while giving your wardrobe a good dose of sole’ loving 🙂

Soles4 Soles Official Site
SL Shoetopia Blog
Shoetopia Flickr Group


5 Comments on “Shoetopia ~ A Walk in the Clouds

  1. This looks like a great event and the plus is that it will also support a very worthy cause, thanks for posting! I am looking forward to going and seeing the fabulous designs but am sort of scared as well as I may just go crazy buying pixel shoes I just don’t need!!

  2. Pingback: Is it madness? | Cozey SL

  3. Pingback: Shoetopia 2013 | Wurfi's Second Life

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